Knowledge Base

Rochester is a unique city that requires a unique approach to travel demand management. Since the invention of the automobile, cities around the world have tried unsuccessfully to build their way out of traffic congestion by building more and wider roads. Rochester is taking a different approach. Based on best practices and lessons learned from other cities, Rochester is building a multi-modal transportation system that is integrated, coordinated, and sustainable for decades to come. For more information on DMC-Related transit studies, visit our DMC-Related Transit Studies Webpage